Our Blog


Good Guys Will Finish First in the COVID-19 Crisis

April 15, 2020 - Current New York Governor and former HUD Secretary Andrew Cuomo said on Easter Sunday that in a crisis, we see “the good, the bad and the ugly” in people. He added that the good in people outweighs the bad. “I really believe that,” he said. ...


COVID-19 and the Current Market: 5 Key Considerations

March 18, 2020 - Fluctuating interest rates. No travel. Remote employees. There’s absolutely nothing routine or ordinary about the mortgage industry right now. As we all adapt to our new normal, companies in the mortgage business are faced with the question: How...


5 Top Press Release Writing Mistakes

January 29, 2020 - When it comes to generating positive publicity, few tools are as valuable and cost effective as the press release. Compared to advertising, press releases require far less time and cost to create. And when done correctly, they produce positive news s...


Advice for 2020

December 20, 2019 - Most of us spend so little time seeing each other face-to-face. So this month, we are sharing a video of our agency president, Rosalie Berg, providing her insights and advice on topics that are relevant not just to those in sales and marketing, but a...


Your 2020 Marketing Budget: Important Considerations

November 25, 2019 - Your company’s marketing budget has a huge impact on your company’s growth. But how do you decide how much to allocate? It seems most companies have a good idea of how to create budgets for administrative and operations expenses. Yet when it come...